⌛️Last Few Seats Left - Apply Now!⌛️

Live Online Program

Become a Practical Digital Marketing
Expert in 12 Weeks

Become an AI-Powered expert in High-Paying Digital Marketing Skills like – Digital Strategy, SEO, Paid Advertising, Social Media Marketing, Automation, Analytics and more.

Live Classes | 1-on-1 Support | Placement Assistance

Enrolments closing soon.

Course kickoff on

5 Dec 24

Program duration

12 Weeks

Live weekend classes

70+ Hours

Cohort No.

22

APPLY NOW. LIMITED SEATS. COURSE KICK OFF ON 5TH DECEMBER 24 - APPLY NOW. LIMITED SEATS. COURSE KICK OFF 5TH DECEMBER 24 - APPLY NOW. LIMITED SEATS. COURSE KICK OFF ON 5TH DECEMBER 24 - APPLY NOW. LIMITED SEATS. COURSE KICK OFF ON 5TH DECEMBER 24 -

Why should you join this program?

Program Highlights

Why learn Digital Marketing

The global digital marketing industry is valued at $780 Billion and is growing at 11% CAGR. This makes it one of the hottest business skills out there.
Whether you are a working professional, a founder, an agency owner or a Freelancer – it is no longer optional to know digital marketing.

If you are looking for a recession-proof, high-growth career, it is the best skill to

4-6 LPA

starting salary
Package

7-12 LPA

salary with 3 year
experience

150,000

jobs in India
(Naukri.com)

$10-$50 per hour

is what Freelancers
make

This Course Is For...

Marketers

Who want to learn advanced skills and grow their designation and salary.

Traditional Advertisers

Who want to transition their careers into the most in-demand digital marketing space.

Business owners

Who want to learn the skills to drive growth (leads & sales) for their businesses and acquire customers profitably.

Agency Founders

Who want to scale their agency business by offering ROI-focused services to their clients.

Freelancers

Who want to grow their freelance business and charge a premium to high-ticket clients by offering 360-degree digital services.

Students/Freshers

Who want to kickstart a successful career in Digital Marketing and get their first job or internship.

Learn From Industry Expert

Hi my self Amman Chauhan, a seasoned digital marketing expert with over four years of experience transforming online presences and driving business growth. My journey began with a passion for the limitless potential of the digital world to connect people, brands, and ideas. Today, I harness that passion to help businesses succeed online and to teach aspiring marketers the skills they need to thrive.

Amman Chauhan
Founder & Lead Mentor

Course Curriculum

The most in-depth and industry-relevant modules in market. Click to expand the modules.

Fundamentals & Digital Marketing Strategy
  • Importance of digital marketing for businesses
  • Traditional vs digital marketing
  • Key digital channels
  • Understanding Customer journey & DM Funnel
  • How to make a digital marketing plan
  • Target market research
  • Crafting communication for TG
  • How to do Media Selection
  • Creating lead capture systems
  • Building lead nurture systems
  • Making sales strategy on Digital platforms
  • Improving CX and LTV on digital
  • What is Retention marketing
Building No-code website & Landing Pages

In this module, we will be building web assets live in the class

  • Website fundamentals – Hosting & domain
  • Types of websites based on industry
  • TLDs & types of them
  • Domain name selection best practices
  • CMS basics and popular CMS options
  • How to install wordpress on hosting
  • Configuring WordPress in detail
  • Installing & building pages with Elementor

Building High-Converting Landing Pages:

    • Landing Pages vs web pages
    • Doing research for LPs with ChatGPT
    • Structure of million-dollar landing pages
    • Landing page copywriting with AI
    • Live – Making a fully functioning LP without code
Search Engine Optimization (SEO)
  • Fundamentals of SEO
  • Understanding working of Search engines
  • What are Crawling and Spiders?
  • What are Processing & Rendering?
  • What is Indexing?
  • Top Google Algorithm updates
  • Black Hat, White Hat, Grey Hat SEO
  • On-Page SEO and top factors
  • Using E-E-A-T, YMYL content
  • Keyword research with SEMRush
  • Using WordPress plugin – Rank Math
  • Optimising HTML tags
  • Understanding Technical SEO
  • Website architecture, speed and core web vitals
  • Schema Markup
  • Off-Page SEO and Link Building strategies
  • Using ChatGPT for SEO
Facebook & Instagram (Meta) Ads

This module will have 7-10 hours of learning (covering everything you need to run ROI-focused Meta Ads with latest strategies)

  • Benefits of Facebook & Instagram Ads
  • Ad Manager vs Business Manager
  • Setting up Ad Manager and billing
  • Meta policies to avoid getting banned
  • Ideal Campaign structure
  • Campaign objectives teardown
  • Audience research & Targeting with ChatGPT
  • Pixel & CAPI setup
  • ABO vs CBO/ACB Strategy
  • Result optimization strategy
  • Choosing the right budget
  • Ad creatives & Copywriting
  • Running Retargeting campaigns
  • LookAlike Custom Audiences
  • Sales & Lead Gen campaigns
  • Important Metrics, Analytics & Optimization
  • Horizontal & Vertical Scaling strategies
  • Google Ads fundamentals
  • Goal types in Google Ads
  • Creating an Ad Account
  • How does Auction (real-time bidding) work in PPC
  • How does AdRank algorithm work
  • Key Bidding strategies
  • Search campaign setup
  • Keyword research & intent mapping with a live case study
  • Match types
  • DSA & RSA
  • Ad copywriting
  • Setting up conversion tracking & Attribution
  • Running Performance Max campaigns
  • Advanced optimization & scaling technoques
  • Display Ads and targeting
  • Running Youtube ad campaigns
Social Media and Content Marketing
  • Importance of social media as a part of marketing mix
  • 5-step social media strategy
  • Product vs brand
  • Brand building models
  • Brand identity prism
  • How to build audience personas
  • SM Case studies
  • Cementing Brand Positioning
  • Setting social media KPIs for a brand
  • Setting social media KPIs for a brand
  • Establishing tone of voice
  • How to choose SM platforms
  • Content creation tools
  • Content publishing tools
  • Listening, Monitoring and ORM
  • Doing an Social Media Audit
  • Using ChatGPT for social media
Marketing Automation & WhatsApp Marketing
  • What is marketing automation and how can it help businesses
  • Daily-life examples of automation
  • No-Code automation fundamentals
  • Trigger vs Action events
  • No-code automation tools to deploy
  • Understanding Application Programming Interface (API)
  • Polling vs Webhooks
  • Building single-step workflows
  • Controlling data between multiple apps with multi-step workflows
  • Lead capturing and nurturing with automation
  • Automating Whatsapp for acquisition, retention, and LTV
  • Creating email autoresponder sequences
How To Do Email Marketing In 2024
  • Understanding permission-based marketing
  • Why is Email marketing necessary for businesses
  • Myths around Email marketing
  • What is Email Deliverability and what affects it
  • Selecting the right ESP – Email marketing tool
  • Creating an Email marketing framework for a business
  • Decoding “Lead Magnets”
  • How to create the perfect Lead Magnet
  • How to create the perfect Lead Magnet
  • Strategies to improve email open rate
  • Email sequences
  • Email Automation as a part of Marketing Funnel
Marketing Analytics - GA4, GTM
  • Identifying goals to track
  • UA vs GA4 and migration
  • Setting up GA4 and understanding dashboard
  • Important settings of property/data streams
  • Event tracking, Purchase tracking, Conversion modeling
  • Event parameters vs custom dimensions
  • User-scoped custom dimensions, User ID
  • Audiences in GA4
  • Integrations with Google Ads, Search Console
  • Standard and Custom reports
  • Segments, funnel analysis, cohort analysis
  • UTM tracking and attribution
  • Insights & reporting
LinkedIn marketing and personal branding
  • Using LinkedIn for marketing
  • Outreach strategies on LinkedIn
  • Generating leads via LinkedIn
  • Importance of Personal branding for job search & business owners
  • Creating a personal branding statement
  • Setting up & optimising Linkedin profile
  • Using other social media platforms for professional branding
  • Content strategy for personal branding
  • Building a tactical Resume for job search
  • Crafting customised cover letter
  • Behavioral interviews and STAR method
  • Preparing for interviews (phone, video, in-person)
  • Salary negotiation tactics
  • Leveraging online and offline networking opportunities
  • Practical tips and live exercises

Limited Seats. Apply now to avoid missing out!

Enroll today & Get Premium Bonuses worth â‚ą60,000

1:1 Program Support

Always have access to help when you truly need it - at your job or in your business. Access a dedicated program team that is always there to help you even after the course ends.

E-Books & Handouts

These super-valuable resources delivered over the course will take your digital knowledge to the next level. These will include strategy handouts, ready-reckoners, and done-for-you frameworks.

Premium VIP Community

Be a part of an intelligent community of Digital Marketers, Performance Marketers, Entrepreneurs, and Freelancers. Network with other learners and crack new opportunities.

Limited Seats. Apply now to avoid missing out!

Master 20+ Tools

Get Hands-on experience on tools that are used in industry

Get Certified by
Infinity Digital Edge

On completion of this program, you will be awarded with a certification which is:

  • Official & verified by IDE
  • Shareable on LinkedIn and with employers
  • Useful to enhance professional credibility

What our students say!

YUP is literally the BEST place to learn digital marketing. They have all key leaders from the industry who teach from real experience. They not only helped me 1-on-1 during the course but also after it. I was hired by my dream company because of their help. I’m truly blessed and thankful
Lavanya Dandona
Team Warikoo
The most interactive program I have ever attended! Getting to speak to the founders Puneet and Ekta from time to time even after the program was fantastic. They give you extra time during and after the program where you can discuss your digital marketing job, or business-specific queries! Extremely hands-on program!
Rohit Parigi
Colive
I joined YUP with zero knowledge and walked away with the tools and most importantly, the curiosity to go deeper into digital marketing world. The mentors have structured the sessions in a way that speaks volumes about their rich experience and their love for teaching. There maybe a million courses out there, but if Mentors are what you're looking for, you join YUP.
Lavanya Dandona
Growth Factory
I found this course immensely helpful. I have already started implementing learning from the course in my work. I say this with confidence as I opted for this course after a lot of research and after wasting a lakh at another digital marketing institute. I recommend this to anyone who wants to gain expertise in digital marketing.
Reema Pahwa Cisco
Cisco

Join India’s Most In-depth & Practical Digital Marketing Program and get:

  • Access to an exclusive SuperTeam of Digital Marketing expert mentors
  • 100% Practical Live classes
  • Lifetime access to class recordings, handouts and other materials.
  • Super In-depth curriculum to make you industry-ready in just 12 weeks.
  • Practical assignments to get hands-on learning
  • A Verified certificate
  • Dedicated support even after the course ends
  • Lifetime access to Premium YUP community
  • Access to YUP Perks - discounted courses, free workshops and more
  • Launch Offer: Save â‚ą30,000 today
  • Course Will be Start's on 5th December
  • Limited seats only

This is the hands-down the best outcome-driven course in market. Here's why:

Young Urban Project

100% Live Interactive Classes

Multiple specialist mentors for each module

Practical, Industry-relevant curriculum

Get your queries answered in anytime

Dedicated career support

Get support even after the course ends

Lifetime access to recordings & resources

Access to a meaningful, premium Alumni community

Other courses

Pre-recorded, boring, one-sided videos

Only one generalist mentor throughout

Theoretical curriculum

Wait for crowded Q&A sessions to ask queries

Limited or no access to recordings

No community and crowded discord servers

Apply Now Before the Seats Are Gone:

Limited Seats. Apply now to avoid missing out!

Frequently Asked Questions

Real All the FAQ Very Cleary..

This course is for anyone who wants to master the most in-demand and popular digital marketing skills. It is for anyone who wants to make a successful career in this field, or for anyone who wants to leverage digital marketing to grow their business.

This is a 100% Live and Online Course. You do not need to travel anywhere to attend classes.All classes take place on Zoom or Google Meet.

No, you don’t need any previous experience in digital marketing. We will cover everything from the beginning. Even if you have zero knowledge, we will still get you up to speed.

The course spans 12 weeks, with classes held online 4 days a week for 1 hour each.

Yes, upon completing the course and assessments, you’ll receive a certification from Infinity Digital Edge.

Classes are conducted online through live sessions and recorded lectures, allowing flexibility in learning.

Yes. We have an option of No-Cost EMI via our finance partners. When you speak to our team, please share your requirement of an EMI plan and they will assist you.

Due to the nature of our digital products and this being a limited seat based course, we do not offer any refunds or cohort transfers. We advise you to be thorough with the course details before making a purchase decision.

Start your Digital Marketing
Success Journey Today

Limited Seats. Apply now to avoid missing out!

Contact Us

team@infinitydigitaledge

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